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Max & Ruby x so.da

Social Case Study | 1-2 mins
How do you bring Max & Ruby, the beloved bunny siblings, into the present day? Our team leads the brand strategy for this account and uses social listening, community management, and an agile production model to create content blending trends and nostalgia.
With 733K followers, 14M likes, and 16M views and counting on TikTok, it’s clear that these little bunnies are a hit!
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Max & Ruby x so.da Case Study



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